Founded in 2015 by Lisa Richards, a businesswoman and entrepreneur with 15+ years of managing marketing, sales, digital and distribution for both blue-chip domestic and international brands. Having always tried to access quick and easy hair appointments, Lisa was amazed at the gap in the market for on-the-go hair extensions and blowouts. Fast forward a year and RPZL was born.

RPZL is revolutionizing the traditional hair extension industry through cutting-edge service delivery and a proprietary approach to technology and color-matching. We offer clip-in hair extensions, ponies and braids online, plus up-dos and blowouts in our salon. Our flagship salon is located in The Plaza Hotel and our entire product line is used in salons across the country. RPZL is the leading brand among Hollywood A-listers (Chrissy Teigen, Paris Jackson, Lea Michele, Shanina Shaik, Poppy Delevingne, Alexander Richards, Diane Lane, Little Miss Sunshine Abigail Breslin, Danielle Bernstein, Olivia Perez and many more) and accomplished, fashion-forward women everywhere. RPZL has been featured in The New York Times, People, InStyle, Women’s Health, Refinery29, WWD, Shape, Harpers Bazaar, Cosmopolitan, PopSugar, New York Magazine, and others.